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The first step of the organizational buying process is anticipation or recognition of a need or problem.

A) True
B) False

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The increasing use of communication technology is changing the __________ aspect of sales positions.


A) Work-family conflict
B) Job variety
C) Extrinsic rewards
D) Advance opportunities
E) Opportunities to move up the organizational ladder

F) A) and C)
G) B) and C)

Correct Answer

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A salesperson is engaged in closing when he asks the customer, ""Would you like your new dishwasher installed on Tuesday or Wednesday?""

A) True
B) False

Correct Answer

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Most salespeople are involved in:


A) Key account management
B) Selling to middlemen
C) Providing after-sale service
D) Retail selling
E) Selling to manufacturers and service providers

F) B) and C)
G) A) and E)

Correct Answer

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_____ is the core of the selling process.


A) Closing the sale
B) Prospecting the customer
C) Servicing the account
D) Qualifying the prospect
E) The sales presentation

F) A) and E)
G) None of the above

Correct Answer

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In a survey of sales managers, the highest rated success factor was


A) Creativity
B) Diligence
C) Assertiveness
D) Listening kills
E) Prospecting kills

F) A) and D)
G) B) and E)

Correct Answer

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Outline the two possible career tracks for salespeople wanting to become CEOs.

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The two possible tracks are: s...

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Opportunities for rewards in a sales job include


A) Intrinsic rewards
B) Extrinsic rewards
C) Both
D) Neither

E) B) and D)
F) A) and B)

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Salespeople hired right out of college


A) Are usually required to work in the office
B) Tend to start at higher salaries than most other professions
C) Prefer retail clerk positions
D) Have little autonomy
E) All of the above

F) A) and E)
G) D) and E)

Correct Answer

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Successful salespeople naturally make successful sales managers.

A) True
B) False

Correct Answer

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Artis Moore owns a small company that details cars. He is trying to sell his services to a company that rents cars and vans. As he talks to the rental company owner who makes all purchasing decisions, Moore is trying to convince her that his detail services will benefit the company. He is also endeavoring to show how it is more efficient to outsource the cleaning of the cars rather than do it in-house. As Moore talks about the benefits, he is trying to make sure that the job will add to the prof


A) Closing the sale
B) Prospecting for a customer
C) Servicing the account
D) Qualifying the prospect
E) The sales presentation

F) D) and E)
G) None of the above

Correct Answer

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